Zachary Scott's Grooming Magic for BIC Razors

Using BIC Razors will not only tame your facial hair, but bring out your suave side. That’s the premise for a new campaign from Cramer-Krasselt AD Jimmy Deitzen and shot by Scott. The work launched in the US and will be moving to Canada this spring, and along with print and packaging, will include some nifty interactive banners that allow the viewer to transform the look of the talent using their mouse. Thanks to our killer crew for helping Zack crank out another winner: Producer: Megan Sluiter; PA: Eniko Perhacs; Assistants: Danny Ventrella and Dennis Ayuson; Groomer: Stephanie Daniel; Wardrobe: Gillean McLeod; and Prop Asst: Max Duck.

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